Marketing / Products / Business Availabe to work in : São Paulo, Grande S. Paulo |
Technical Summary Professional with great experience Professional with great experience in Marketing, having acted in companies of great scale and multinationals, possessing experience abroad, fluent English and availability for trips;
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Specific Knowlegdes > Practical knowledge of marketing planning development with integrated actions of direct marketing, market survey and analysis aimed at the corporative market;
> Implantation of CRM actions, Internal marketing, consumer satisfaction research, B2C relation and image management;
> Implementation of projects and stage supervision, business-oriented development and strategic partnerships
> Responsible for the actions of direct marketing, sales, merchandising and attendance to the customer, resulting in sales increase
> Budget of Marketing management based on Investments control (ROI)
> Training of the sales, attendance, telemarketing, distribution and logistics teams; |
Relevant Experience ·MVV_Marketing Consultant
›Accor/ Ticket: Corporate Process Modeling in sales, marketing, products, supply chain
›ITG: BI release in accordance to head office`s strategy
›WestBr: Repositioning
›Opencadd: Mkt Outsourcing
›Cerâmica Lopes: Release and positioning products controlled by standards Inmetro/ ABNT/ ISO9000
›Linksat: Clients relationship repositioning
·AMBEV: Local Marketing Manager
›Investment Control(ROI) and budget
›Direct team of 5, indirect of 30
›Market share improvement from 21% to 29%
·SETTLE CONSULTORIA ASSESSORIA E SISTEMAS: Marketing Manager
›Market Plan
›S.Paulo, R.Janeiro, Miami and Santiago
›Marketing 1to1 and CRM focused on results
›Internal Mkt to reduce employees Turn over
›Public Relations, events
DPTO. PROPAGANDA E PROMOÇÕES: Promotion Coordinator
›3 people Team
›Opportunities detection, optimizing promotional strategies, according to advertising and marketing strategy
›Prospecting |
Education > Post-Graduate Certificate in Technology of Communication
UNICAMP (1994);
> Graduate in Marketing and Advertising
Escola Superior de Propaganda e Marketing (ESPM) (1992)
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Foreign Languages > English: Fluent
> Spanish: Intermediate
> French: Intermediate
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Personal data Brazilian, 34 y., single |
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