Relevant Experience Medley S/A Pharmaceutical Industry – Campinas/SP
(02/2006 – 12/2006)
Marketing Analyst – Pleno
Helping the product manager with the marketing planning development in the target specialities of medicine, final customers and distribution channels;
Participating in the marketing mix strategy plan (advertising, personal selling, sales promotion, public relations, pricing);
Preparing and ad presentations to the sales force and/or customers (doctors, distributors, pharmacies and final costumers) about marketing and sales strategies;
Participating in events (medical or business events), determining purposes, themes and sending them to the event\'s manager;
Analising the investments and the budget balance, providing a bi-monthly report for the product manager;
Marketing research to monitor and test competitor\'s medicines.
(05/2002 - 02/2006)
Marketing Analyst – Junior
(07/2001 – 05/2002)
Sales Promotion – Internship |